Bio:

Darren Osborne is the Director of Economic Research for the Ontario Veterinary Medical Association (OVMA) and Economic Consultant for the Veterinary Hospital Managers Association, and Canadian Veterinary Medical Association. Darren conducts economic research and analyses data in order to provide thousands of veterinarians with Fee Guides, Economic Reports, Personal Benchmark Reports, Reports on Compensation and Benefits for Associate Veterinarians and Non-DVM Wage Reports. More recently, Darren has created a Practice Dashboard Report that automatically extracts financial information from veterinary practice management software to provide monthly metrics that track performance and compare to the average veterinary hospital in their province. Darren attended York University and completed his Master's Degree in Economics in 1992. When he is not crunching numbers, you can find Darren playing rhythm guitar and vocals in a very mediocre 80’s cover band.

Synopsis:

Economic headwinds are taking their toll on pet owners and that is affecting their decision to go to the veterinarian. For many hospitals, clients are down and existing clients are spending less. In this lecture, Darren will go over how the best practises during the last financial downturn can increase compliance, nudge clients into doing more for their pets and grow practice revenues.